📃 Position: Executive, Marketing

💵 Salary: BDT 30,000 - 45,000

🕛 Job Type: Full Time, weekly 50 hours

⌛ Experience: 1 Year

🌍 Location: Science Lab, Dhanmondi

As a Marketing Executive at Interactive Cares, you will play a critical role in promoting our diverse range of educational products, including pre-recorded courses, master classes, career paths, third-party hiring solutions, and corporate training programs. Your efforts will directly contribute to increasing our brand visibility, driving user engagement, and ultimately supporting our mission to deliver impactful educational experiences.

Key Responsibilities:

Brand Promotion:

• Develop and execute marketing strategies to promote our educational products and services across various channels.
• Create engaging content for social media, email campaigns, and other digital platforms to attract and retain users.

Market Analysis:

• Conduct market research to understand industry trends, competitor activities, and the needs of our target audience.
• Use insights from research to inform marketing strategies and product development.

Product Marketing:

• Collaborate with the product team to create compelling messaging and positioning for our courses, master classes, career paths, and other services.
• Ensure marketing materials accurately reflect the features and benefits of our offerings.

Lead Generation:

• Implement campaigns focused on lead generation for our B2B segments, including third-party hiring solutions and corporate training programs.
• Optimize marketing efforts to improve conversion rates and ROI.

Customer Engagement: